Having copy checked the darn thing, a thought struck me that the ads could be better written based on the central "a car ahead of its time" idea.
And rewrite them, I did.
Print - "Reference point"
Print - "Why wait?"
Print - "Closest rival"
Friday, August 3, 2007
BMW 3 - Print
I was sitting at my desk minding my own business when the FAs for these marvelous cars landed on my lap. They were adaptations of some ads done out of Singapore.
Having copy checked the darn thing, a thought struck me that the ads could be better written based on the central "a car ahead of its time" idea.
And rewrite them, I did.
Print - "Reference point"
Print - "Why wait?"
Print - "Closest rival"
Having copy checked the darn thing, a thought struck me that the ads could be better written based on the central "a car ahead of its time" idea.
And rewrite them, I did.
Print - "Reference point"
Print - "Why wait?"
Print - "Closest rival"
