What started as a brief asking for the usual hypermarket print ad featuring 1001 of Carefour's in-house brands evolved into an ambient campaign as an agency initiative.
Alas, it ended up here instead, as the agency and client parted ways soon after.
Good fun though.





Credits
AGENCY : Grey KL
CD ; Chris Kwok
ACD/CW : Izwar Zakri
AD : Joe Teoh
Alas, it ended up here instead, as the agency and client parted ways soon after.
Good fun though.





Credits
AGENCY : Grey KL
CD ; Chris Kwok
ACD/CW : Izwar Zakri
AD : Joe Teoh